Showcasing cards technology at Money 20/20 in Amsterdam

Tietoevry Cards Personalization

Tietoevry Banking stands as the leading card services provider in Northern Europe, offering a comprehensive portfolio of card personalization solutions for banks, fintechs, and brands. Our services span from standard and premium cards—including metal and eco-friendly options—to innovative features like biometric authentication and tokenized payment capabilities.

“Even with the rise of digital wallets, card use in Europe grew significantly last year, totalling more than half of all non-cash payments. Payment cards have stayed popular because they're secure and easy to use and have features such as contactless payments.”
— Mario Blazevic, Head of Tietoevry Banking

Tietoevry Cards in essence

• #1 card services provider in the Nordics & Baltics, serving 200+ customers, including 50+ fintechs.

• Card volumes and usage continue to grow in Europe, with more than 2 cards per person and a 6.5% increase in 2023 alone.

• New industry-leading personalization facility in Riga doubles capacity, enabling overnight delivery across Europe and supporting global expansion.

• Wide range of sustainable materials: rPVC, rPETG, PLA, ocean plastic, wood—reducing CO2 footprint by over 50% compared to regular PVC cards.

• Premium card offerings (metal, gold, veneer) appeal to affluent, younger, and business segments, with strong consumer interest: 83% want a metal card, 57% would pay extra for one.

• Biometric and tokenized cards enhance security, accessibility, and convenience, with options for wearables and multi-functional branded cards.

• Partnerships enable non-banks and brands to issue their own secure, customizable payment cards, unlocking new revenue streams and customer engagement.

Tietoevry’s innovation ensures banks and brands can offer cards that are not just payment tools, but powerful marketing assets and loyalty drivers in an evolving digital world!

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Cards Personalization offering​

Card Personalisation

Sustainable Cards

Card value chain leaflet

My Cards and Mobile 

Valērija Leontjeva Sales Manager, Card Personalization Tietoevry Banking Connect on LinkedIn Get in touch:  valerija.leontjeva@tietoevry.com